Why did we create Homes of England?
Homes of England was created to meet the strong and growing housing demand in the UK. Real estate development is supported by the government, which has set a goal to reach the figure of one million new homes by 2020. Since May 2013, developers are particularly encouraged to convert office buildings into residential housing, without the need for planning permission. This unique opportunity revolutionises the risk profile of the business. On the one hand by allowing fast purchases, meaning more negotiation power, without the risk of building permits getting declined. On the other hand by reducing the riskiness of the works, which is much lower on interior works than on heavy structural works.
How do we respond to the housing demand?
Following the sharp rise in prices in London, the need for more affordable housing is soaring. We respond to the demand by developing housing on the outskirts of London, in cities located between 30 to 45 minutes by train from Central London. We select well-connected buildings nearby train stations and transport routes to offer the best price per square metre for a minimum travel time to Central London. The company currently handles the conversion of buildings in a dozen cities in the UK.
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